★★★★★ Action, without struggle.

From Burnout to Execution, in 7 Days.

Coaching for ambitious achievers who feel stuck, foggy, or burned out and want clarity through structure.

3+ year development
200+ Clinical papers
2,000+ Execution hours
Apply for 1-on-1 Coaching
Feeling excited about ideas but doubting follow-through
Feeling guilty for not working harder yet drained when trying
Feeling misunderstood by 'just work harder' advice

We call this pattern:

Variable Value Bias concept

You’re not lazy.

Your brain is protecting you.

Your brain is doing exactly what it was designed to do.

When your nervous system can’t predict a reliable payoff, it flags effort as a risk, not progress.

Focus disappears.
Tiredness increases.
Creativity goes quiet.

This is why a blank document can make you feel exhausted before you even begin.

This pattern has a cost.

The cost of Variable Value Bias The cost of Variable Value Bias

Replace discipline
with something smarter.

Replace discipline with something smarter.

Methodology Informed by Research From:

Stanford Center for Affective Science Yale Mindsets & Motivation Lab The Harvard Growth Lab Columbia Motivation Science Center The Rochester Motivation Group UPenn Positive Psychology Center Duke Center for Advanced Hindsight UC Berkeley Greater Good Science Center U. Chicago Center for Decision Research UCL Centre for Behaviour Change Stanford Center for Affective Science Yale Mindsets & Motivation Lab The Harvard Growth Lab Columbia Motivation Science Center The Rochester Motivation Group UPenn Positive Psychology Center Duke Center for Advanced Hindsight UC Berkeley Greater Good Science Center U. Chicago Center for Decision Research UCL Centre for Behaviour Change

3+ Years

Research & Development

200+ Papers

Neuroscience & Psychology Foundation

3,500+ Hours

Creative Execution

Explore the Research Directory

HMAM Motivation Model.

Motivation isn't something you summon.
It’s something that emerges once the system is clear.
Your brain only allows progress once certain checkpoints are cleared.
Miss one, and momentum stalls.
This isn’t laziness.
It’s a system waiting for alignment.

My story.

I once believed that if I hated my situation enough, I would change it.
I was wrong.

I worked construction, exhausted and covered in tar, spending an hour of labor just to afford lunch.
Every night, I planned to escape that life.
Every night, I did nothing.
That failure wasn't laziness.

It was the first clue that discipline wasn't the solution and that motivation doesn't work the way we're told it does.

Story visual

What our partnership will look like.

Irina - Spain

"Your coaching, your words they are so empowering. Everyday I know
I made the best decision of my life for, for talking to you
and our coaching and everything. I'm so thankful"

Fix the broken action today, or rebuild the system that creates them.

TACTICAL REPAIR

The 7-Day Reset

For when you're stuck in the "thinking" phase and just need to start moving.

S1
Daily messaging
Real-time support to stop the spiral before it starts.
S2
Actionable Plan
No need wasting time searching for repetitive 'solutions'.
S3
Diagnostic
We’ll find exactly why you have urges, fatigue, or brain fog when it's time to focus.
🔒 Weekly Strategy Calls
🔒 System Building
🔒 Motivation Framework
Initiate Audit$67 (One-Time)
Best for immediate crisis management.
Immediate Start Available.
IDENTITY RECONSTRUCTION

The HMAM Protocol

A month of coaching to build a structure you can actually rely on every single day.

S1
Daily messaging
A full month of daily access to me to troubleshoot your day as it happens.
S2
Weekly private calls
4 private sessions to zoom out and build a plan for your specific life.
S3
Mental Training
Beyond just understanding, we train you to move through fear, tiredness, and craving to keep working.
S4
Introspection
We’ll find out why past wins didn't last and build a system that actually works.
S5
Quieting the "Inner Critic"
Tools to shut down the shame and the old memories that make you feel stuck.
Start Alignment$197 / month
Best for long-term career and identity transformation.
INTAKE LIMITED: Only 3 spots remaining for this month.
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Coaching shouldn't feel like another thing on your to-do list. I stay in touch with you on WhatsApp or Telegram. This gives both of us access to phone and computer support.

1

Is this science-backed?

Evidence & sourcing

Yes. Grounded in 200+ clinical papers on SNS Modulation and Reward Processing.

2

Is this medical advice?

Coaching vs medicine

This is coaching and systems design. We do not provide medical diagnosis; we offer behavioral and regulatory strategies.

3

What if it doesn't work?

The Hardware Guarantee

If we don't find your biological bottleneck in 15 days, you don't pay.